When I used to sell real estate in Palm Beach County, I’d play a game with my grandchildren. As we drove south on A1A, I’d ask them to guess when we had crossed into Broward County. Even at just seven and eight years old, they always knew—no signs needed. They could feel the energy shift.
Every area has its own unique energy. In Indian River County, the northern and southern parts of the county feel distinctly different, much like crossing a county line in South Florida. You sense the change immediately, and we celebrate these differences here. In Sebastian, the vibe is laid back, while Vero Beach has more of a small-city feel. It may not be Manhattan or Boca Raton, but Vero has its own hometown charm. Then there’s Fellsmere—a place that feels like stepping back into the 1950s, a time many believe is worth revisiting.
Let me take a moment to brag about our county. Once, I was at Publix with just a few items, and a woman ahead of me in the fast checkout line had a full cart. Realizing her mistake, she apologized and was about to switch lines. The cashier smiled and said, “Ma’am, you’re in Sebastian. We don’t mind a few extra items; it’s perfectly fine.”
Another time, I was filling up my car at a gas station in the rain. The pump I used didn’t have a clip to hold the nozzle, so I had to stand there and hold it. A young man, probably in his early 20s, approached and asked, “Are you filling up?” I said yes, and he kindly offered to hold the pump for me.
This is just the kind of place Indian River County is. Visit any local park, and you’ll likely strike up a friendly conversation with a stranger. At Walmart, people will help you find what you’re looking for. If you have a family emergency, you can count on your neighbors to be there for you. And at Home Depot or Lowe’s, don’t be surprised if a fellow shopper helps you load oversized items into your car. Want to talk to a local politician? Just pick up the phone—no red tape—and you’ll get a personal conversation because they’re here for us.
Indian River County offers a way of life that isn’t defined by luxury appliances or waterfront views, but by the quality of those who live here. The value is often intangible, something that may not show up on an appraisal but is felt in everyday moments.
So to the cashier at Publix, the young man at the gas station, and the helpful shoppers at Walmart, Home Depot, and Lowe’s—thank you. I know I thanked you then, but it never hurts to say thank you again.
This is Mary Lou Ciambriello, listing and marketing specialist and proud resident of Indian River County, reminding you to never miss an opportunity to be too kind. That’s the Indian River County way, and if you ask me, that’s our number one selling feature.
